Cambodia’s Fast-Moving Consumer Goods (FMCG) sector is a key driver of economic growth, supported by rapid urbanisation and a young, digitally engaged population, with over 60% of citizens under the age of 35. While this consumer-driven transformation creates significant opportunities for market expansion, it has...
Fast Moving Consumer Goods Issue Tackled
Consumer Protection & Clear Advertising Guideline
Effective advertisement legislation and enforcement mechanisms are crucial to protect and promote consumer’s interests. This will empower consumers to make informed purchasing decisions and ensure a fair and competitive market environment for businesses. EuroCham acknowledges the Royal Government of Cambodia's...
Minimum Legal Purchasing Age for Alcohol Products
Underage drinking is a significant issue not only in Cambodia but also globally. According to the latest Cambodia Demographic and Health Survey 2021-2022, 36% of Cambodians aged 15 to 19 consume alcohol, with many starting as early as 14 years old. Despite these concerning trends, Cambodia remains one of the few...